Geoff Smick

Chief Executive Officer


As the Chief Executive Officer of WRA, Inc., Geoff leads strategic decision making and planning for the company. He works closely with the skilled finance, marketing, and operations team leaders to deliver high quality work products to clients while providing a nurturing home where WRA’s valued staff can build a career.  Together, WRA’s staff strive to increase our positive impact on the environment and the community by supporting our valued clients and teaming partners on their projects.

Geoff joined WRA in 2005 as a botanist and worked his way up through the company as a project manager and in to company leadership. An ecologist and regulatory specialist by training, Geoff still works closely with clients to help them solve complex regulatory issues on their projects. He focus his project work on a variety of market segments including conservation and mitigation banking, restoration and public access planning, and mine reclamation planning among others.  Geoff also serves on WRA’s Board of Directors where he has been supporting the company for the past four years. WRA’s Board is very engaged with company leadership and oversees the development and implementation of the company’s mission and vision and corporate governance.


East Bay Regional Park District, Breuner Marsh Bay Trail and Habitat Restoration, Richmond, California

Lehigh Hanson, Inc., Permanente Quarry Habitat Assessment, San Jose, California
City of Burlingame, Flood Control Capital Improvements, Burlingame, California

City of San Carlos, San Carlos Trails Project Plan and CEQA, San Carlos, California

City of East Palo Alto, Runnymede Storm Drain Improvement Project, East Palo Alto, California

Marin County Open Space District, Road and Trail Management Plan, Marin County, California

Marin Country Day School, Creek Restoration, Corte Madera, California

City of Burlingame, Flood Control Capitol Improvements, Burlingame, California

Town of Los Altos Hills, Matadero Creek Repair and Enhancement, Los Altos Hills, California

Spirit Rock Meditation Center, Wetland Delineation and Rare Plant Survey, Woodacre, California

Oak Grove Rare Plant Survey, Pleasanton, California

Crestmont Avenue Rare Plant Surveys, Oakland,California

Highway 4 Ramps Relocation Project, Hercules, California

Mt. Wanda Botanical Survey, John Muir National Historic Monument, California

Glenwood Preserve Biological Studies, Scotts Valley, California

Santa Clara County Open Space Authority Doan Ranch, Wetland Delineation, Gilroy, California

Permanente Quarry Habitat Assessment, San Jose, California

City of Cloverdale, Clark Avenue Sewer Replacement, Cloverdale, California

U.S. Coast Guard Butterfly Habitat Assessment,Point Reyes, California

Bodega Bay Public Utilities District Butterfly Habitat Assessment, Bodega Bay Area, California

Callippe Preserve Golf Course, Pleasanton, California

Bay Checkerspot Butterfly Core Habitat Unit Conservation Prioritization, Santa Clara County, California

William Lyon Homes, Silver Creek Preserve, San Ramon, California


MA, Ecology and Systematic Biology, San Francisco State University. 2004

BS, Biology, with Honors, University of Oregon. 1998


California Native Plant Society

Society of Professional Wetland Scientists

40-Hour Wetland Delineation Training

Poaceae Class, Jepson Herbarium